There has never been a better time in budget beauty. It’s broadly true that in 2022, “bad” products as we once knew them have all but vanished from high-street and department-store shelves. In fact, research, innovation and technology in beauty have advanced so fast that a cheap beauty product launching now is likely to be of materially higher quality than a luxury product launched 10 years ago.
The dramatically improved performance of modern beauty products made this year’s bargain special an even bigger joy to compile – and given the financial climate, a more useful and necessary endeavour. What we do spend on must work.
