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Fortune

Christiaan Hetzner

Bud Light boycott campaigner Kid Rock changes his tune on protests

Kid Rock Bud Light Dylan Mulvaney United States

Conservative musician Kid Rock (Credit: Brian Babineau—NHLI via Getty Images)

Kid Rock has had enough of piling onto Bud Light when the beleaguered beer brand is already down.

The musician who emptied a magazine of bullets into cases of the low-calorie lager in protest says it’s now time for conservatives to move on, adding he’s happy to down a can if it’s cold and free.

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