Buc-ee’s has kicked off a legal battle against Beaver’s Mini Mart in Beavercreek, Ohio, claiming that the small store’s cartoon beaver logo is too similar to its own. This move then sparked a massive wave of frustration across the state and locals and social media users alike are calling out the Texas-based chain for what they see as an aggressive overreach against a local business.
On TikTok, user brittybekkah recently shared how hate for the brand and pettiness from local businesses in response to the lawsuit is reaching an all-time high. “So being as petty as what the area I grew up in is like, all around the area of Beavercreek, um, everything is putting a beaver in their logo right now on their social media to show, like, Bucky’s. Like, bro, you literally messed up.”