Bigger isn't always better! Brits have revealed their perfect chip is two inches long with a crispy edge and should be served perfectly golden, according to research.
A study of 2,000 adults found the ideal fries should be fluffy on the inside, but crispy on the outside.
Chunky chips are still a firm favourite (43%), but 22% opt for a skinny fry – while 5% choose a wedge.