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Fortune
Fortune
Ryan Hogg

Britney Spears driving U.K. book-buying renaissance

(Credit: Photo by Carlos Alvarez/Getty Images)

Britney Spears’ iconic career has seen her top charts and sell out arenas across the globe. Now she might be able to add a Christmas book-buying surge to her impressive list of accolades.

U.K.-based book retailer WH Smith has enjoyed a jump in revenues and profits in the last year, and the pop star appears to be partly responsible for driving a late-year surge as readers flock to read about her extraordinary life ahead of the holiday season.

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