From a former mining hub in England's industrial north, Stoke-on-Trent has transformed into the residence of a billionaire. Reigning supreme is Denise Coates, the CEO and founder of Bet365—a betting powerhouse—and Britain's wealthiest woman.
Coates launched the online website at the turn of the millennium, and since then has attracted more than 90 million customers from across the world. The business is still based in the small city where Coates was born, but raked in £3.39 billion ($4.3 billion) in 2023.
