Britain's free-to-air public TV Channel 4 has entered the cannabis space. The network's venture arm is investing in the medical marijuana company Cannaray via its ad inventory, reported Advanced Television.
In fact, Channel 4 was the lead investor in a funding round that managed to garner £10 million ($13.2 million) for the UK-headquartered cannabis business that produces both medical THC and CBD wellness brands. Channel 4 is based in London, with national headquarters in Leeds and creative hubs in Glasgow and Bristol.
