CBD has risen in the ranks in the wellness industry as more people look for supplements to improve their well-being. The Bristol-based company, Amma Life, was one of the first cannabidiol (CBD) companies to emerge in the UK, and the first on the scene in Bristol nearly a decade ago.
Cannabidiol products do not make people high unlike the cannabis plant, but instead, offer an everyday supplement. Products are highly regulated in Britain and must contain no more than 0.1 (%) per cent THC, the psychoactive component in cannabis.
Industry analysts estimate the current annual value of the UK CBD industry in 2022 sits at around £700 million, according to the Centre for Medicinal Cannabis. It’s been growing rapidly in Britain in recent years but still has a long way to go against the US, for example, which has been selling CBD products for years and is a billion-dollar industry.