
Red Dot Digital Media is revamping internal corporate communications for dnata, a global air services provider offering ground handling, cargo, travel, and flight catering services across six continents. dnata reached out to Red Dot to assist in deploying corporate communication screens throughout its global service network as part of the company’s initiative to streamline its internal communications.
dnata was particularly interested in creating a way for its corporate headquarters to post messages and communicate with employees in a dynamic, engaging and reliable way. Given the distributed nature of its facilities, dnata required a solution that was easy to deploy in individual locations, while still being simple to manage across its vast network of endpoints. To serve this need, Red Dot paired BrightSign media players with the SignageLive CMS to manage the entirety of dnata’s corporate messaging. In total, nearly 200 screens were deployed worldwide in 16 different countries including North America, Africa, the Middle East, South America, Australia, Europe and Asia. The screens run on a BrightSign XD235 media player with SignageLive software, each of which was configured and tested in Red Dot’s Carlsbad, CA facility before being shipped for installation.