Brighton & Hove Albion fans will be able to get a brand-new shirt for free thanks to a new kit-recycling initiative from American Express. The club sponsor is celebrating ten years of support for Brighton & Hove Albion by offering 250 fans the opportunity to exchange any Albion shirt from the past 10 years for a 22/23 season strip.
The Shirt Buy-Back initiative will begin on May 23, after the season’s conclusion in Albion’s final game against West Ham, and will see 250 fans given the chance to exchange an old club shirt for a voucher to purchase a brand-new top next season. The Buy-Back ‘transfer window’ will be open at the Club Superstore through to May 29.
All returned shirts will be donated to the charity KitAid, who distribute shirts to both children and adults in some of the world’s poorest countries. Beverly Sawyers, Senior Vice President at American Express said “It’s been a real privilege to support Brighton & Hove Albion over the past ten seasons, and a pleasure to watch the Club’s incredible fans enjoy what could be their most successful season yet.