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Insider UK
Insider UK
Business
Peter A Walker

BrewDog boss puts up £5m of own money find the next unicorn

After creating one business unicorn already, BrewDog's co-founder is putting up £5m of his own money up in search of the next billion-dollar company.

Using a new investment model where members of the public can also back the chosen companies, James Watt's The Next Unicorn search aims to create the next generation of unicorns, following in the footsteps of his beer company that reached the landmark valuation in 2017.

He has partnered with equity crowdfunding platform Crowdcube to receive pitches from a range of European entrepreneurs, before whittling down entrants with the help of a panel which includes Crowdcube chief executive Matt Cooper and Evelyn McDonald, chief executive of Scottish Edge – which helped BrewDog get started 16 years ago.

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