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The Guardian - UK
The Guardian - UK
Science
Sascha Pare

Brain scran: pictures of food appear to trigger specific neurons, scientists find

Woman taking photo of food
Pictures of food appear to trigger a population of neurons in the ventral visual cortex, which processes visual information, brain scans show. Photograph: lechatnoir/Getty Images

Homer Simpson may not be the only one with a region of the brain dedicated to doughnuts: researchers have found that images of food appear to trigger a specific set of neurons.

Previous research found that similar regions of the brain are highly specialised to identify and remember faces, places, bodies and words.

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