In the middle of a trade war with the United States, Canadians have started showing strong support for their country by changing their consumer habits. Shoppers have begun shunning all sorts of American products and rallying behind the “Buy Canadian” movement.
By snubbing American products and purchasing Canadian ones, shoppers are engaging in acts of “political consumerism.”
Political consumerism is the idea that people make purchasing decisions based on political reasons. There are two main forms of political consumerism: boycotting, which is avoiding the purchase of certain products and services for political reasons, and buycotting, which involves purchasing certain products and services due to political reasons.
