The National Women’s Soccer League expansion team in Boston issued an apology for a marketing campaign that sparked backlash from the transgender community and others. The team, known as BOS Nation FC, faced criticism for its 'Too Many Balls' slogan, which was part of the brand launch campaign.
In a statement released on Wednesday, the organization admitted that they 'missed the mark' with the campaign, which was intended to be bold and attention-grabbing. However, they acknowledged that the content did not align with their goal of creating a safe and inclusive environment for all individuals.
