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The Independent UK
The Independent UK
National
Adam Forrest

Boss of ad agency that helped Thatcher win attacks ‘cruel’ Tories – and says Starmer will be PM

PA/Getty

The advertising giant that helped to put Margaret Thatcher in power has attacked the “cruelty” of the Conservatives and predicted a Labour victory at the general election.

The strategy chief at Saatchi & Saatchi – the agency behind the “Labour isn’t working” ads prior to the 1979 landslide – says Britain needs saving from “five more years of stagnation, cruelty and despair”.

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