When you think of Bose, you probably think of noise cancelling – and with good reason. That’s by far and away not all that the iconic American brand can do, of course; if its latest pair of 'Ultra' debutantes – the Bose QuietComfort Ultra Headphones and the Bose QuietComfort Ultra Earbuds – have taught us anything, it’s that these boys really can mix it up with the best when it comes to sound and design. But noise cancelling is Bose’s Big Thing, and the new Ultra Earbuds once again prove why that reputation is so well deserved. They are, in that aspect and many others, absolutely superb.
That's not, however, the main reason why I love Bose’s latest wireless earbuds. Nor is the root of my infatuation entirely ingrained in how they sound (although that is a big chunk of the reason, I’ll admit). No, what I value and admire about the Bose Ultra Earbuds above all else is how they fit inside my ears. Yep, that’s it. How’s that for an anticlimactic revelation?
