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Booze giant eyes job cuts, as consumers curb thirst

Dan Murphy's and BWS could be hit with job cuts in the new financial year. (Jay Kogler/AAP PHOTOS)

One of Australia's biggest alcohol sellers is trying to ring-fence its business and cushion customers as the Middle East conflict threatens supply chains and pushes up fuel and freight costs.

Endeavour Group, which owns more than 1500 Dan Murphy's and BWS outlets, has also hinted at job cuts going into its new financial year as part of a $100 million cost savings drive.

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