Boots shoppers are 'running' to stores to grab a £2 hair product they swear is ‘better than some expensive brands’.
The retailer’s Essentials Curl Creme, which is priced at £1.99, has proven a hit with shoppers looking for the perfect curly hair. The creme has been the subject of glowing reviews online.
The creme is said to “control and nourish to smooth away frizziness, enhance shine and hold your curl without weighing it down.” The product sells out frequently - and quickly - according to shoppers.
