Boots shoppers are hailing a primer which which aims to 'airbrush' your skin.
It's the No7 Instant Illusions Airbrush Away Primer which is currently priced at £16.15 on the retailer's website.
One 60-year-old shopper explained how her 84-year-old mum uses the primer as a moisturiser, and is blown away by how it makes 'fine lines disappear' on application, reports Manchester Evening News.