- BMW has added a third shift at the iX3 factory in Debrecen, Hungary.
- With over 100,000 orders secured in Europe, the plant is now running 24/7 to keep up with demand.
- Half of all orders have already been built, leaving another 50,000 cars in the queue.
BMW’s bet with the ground-up Neue Klasse platform seems to be paying off. After seeing demand for the new iX3 electric crossover go off the charts much faster than anticipated, the German automaker has added a third and final shift at the new factory in Debrecen, Hungary, that handles the EV’s production.