Blizzard is hinting at a pretty massive change to its monetization model, with executive producer Jared Neuss saying on a recent podcast that the "goal" is to make all new heroes free for everyone at the start of new seasons.
Currently, Overwatch 2 sells a premium battle pass that lets players instantly unlock a season's new hero (provided there is one that season, of course), leaving folks opting for the free version of the battle pass to to grind their way through the tiers necessary to unlock the new hero. However, in an interview with SVB's Group Up! podcast, Neuss strongly suggested that's all about to change, but stopped short of providing any specifics.
