
The global music landscape has witnessed a transformative shift as Lisa, the record-breaking BLACKPINK star, secures a monumental solo partnership that grants her unprecedented autonomy over her artistic future.
Lalisa Manobal, known globally as Lisa, the Thai-born rapper and dancer of the K-pop powerhouse BLACKPINK, has officially formalised a strategic partnership between her management firm, LLOUD, founded in February 2024, and the major American record label RCA Records.