In March, a video of prospective tenants queuing to view a two-bedroom property in Chadwell Heath, east London, made headlines after it was posted on Twitter. More than 60 people are shown standing in a line extending down the street. After 162 viewings, the property reportedly received 52 offers, going for £150 a month above its asking rate.
It is not an anomaly. Demand for rental properties has been climbing since 2021, while the number of available homes is dwindling. A report by Zoopla found that London has the worst availability of anywhere in the country of homes for rent, pushing prices to record highs.
