
Renowned cannabis activist, founder, and CEO of Minorities for Medical Marijuana (M4MM), a non-profit organization focused on providing advocacy, outreach, research and training for social reform in the cannabis industry, Roz McCarthy, has now launched her own brand called Black Buddha Cannabis (BBC), reported Green Market Report.
The brand was created by Soaring High Industries, Buddha’s parent company founded by McCarthy to connect socially-conscious brands to partnership opportunities. BBC’s lifestyle and wellness products will be found across the U.S. through brand partnerships with equitable operators, starting in California, Michigan, Nevada and Ohio.