While it’s not true of every single example, over the last six months many hair colour trends have been at alternate ends of the spectrum. There have been the vibrant, statement looks—like Dua Lipa’s bold cherry red—or the natural-looking and subtly dimensional looks—like biscuit brunette. This soft and muted option may not have had the level of airtime as other trends, such as cowgirl copper, but it’s been ticking along in the background as a key trend.
As somebody who keeps tabs on the latest hair trends for a living, I know biscuit brunette will continue to be popular well into 2024, so I asked two expert colourists to share their expertise on the look. Here you’ll find everything you need to know about the look, from who it suits best to visual inspiration.
