
KEY POINTS
- Centrist think tank Third Way says Democrats' activist-driven jargon risks alienating voters.
- Voters want plain speech on jobs, healthcare and crime, not academic jargon.
- Language cited as one reason Democrats lost ground in 2024 midterms.
The Democratic Party is under mounting pressure to rethink the way it speaks to voters, after a centrist think tank warned that so-called 'woke language' could hand Donald Trump and the Republicans a crucial advantage in future elections.