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The Independent UK

National

Sam Russell

Bigger selection of non-alcoholic drinks ‘changes choices of online shoppers’

Alcohol Cambridge University

PA Archive

Online shoppers buy fewer alcoholic drinks when presented with an increased selection of non-alcoholic options, research suggests.

A team from Cambridge University presented study participants with varying proportions of alcoholic and non-alcoholic drinks and asked them to select drinks to purchase for their next online shop.

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