
The lingering impact of COVID-19 stoked consumer desire for fast and convenient healthcare services. Now healthcare players are ramping up digital transformation efforts. Four tech giants — Microsoft (MSFT), Apple (AAPL), Alphabet (GOOGL), and Amazon (AMZN) — see an excellent opportunity to transform the market with their tech-savvy.
Let’s start with Microsoft. The software giant wants to help providers and payers target specific populations for better health outcomes. In 2021, it acquired Nuance Communications — the largest player in the speech recognition industry — for $19.7 billion. Nuance’s software has been deployed across retail, hospitality, and utilities. Still, healthcare was Microsoft's key motivation.