“We really are David against Goliath. To be honest we are not even David. The analogy I would use is the people are David, we are the slingshot. We are just building tools that help you with your data and take back control.”
Bournemouth entrepreneur Sam Jones believes an online “paradigm shift” is coming in terms of how people’s data is used online. And it seems he is not the only one.
Mr Jones has recently closed a £5.1m funding round which values his business, Gener8, at around £30m. Now with a headcount of around 25 staff and an app used by more than half a million people, the company has also been making some friends in high places.
