President Biden's 2024 campaign has taken a page out of former President Donald Trump's playbook by employing a new strategy of name-calling. This tactic, reminiscent of Trump's approach during his 2016 campaign, involves using derogatory nicknames to refer to political opponents.
During his 2016 campaign, Trump famously dubbed top Republican primary opponents such as Ted Cruz and Marco Rubio as 'Lyin' Ted' and 'Little Marco,' respectively. He also targeted Democratic figures like Elizabeth Warren, Chuck Schumer, and Nancy Pelosi with nicknames like 'Pocahontas,' 'Cryin' Chuck,' and 'Crazy Nancy.'
In the 2020 campaign, Trump referred to his opponent, Joe Biden, as 'Crazy Joe.' In response, the Biden camp recently distributed an email referring to Trump as 'Broke Don,' alluding to Trump's financial challenges and legal issues.
The email from the Biden camp criticized Trump for allegedly struggling to raise money, not actively campaigning, and allowing individuals with criminal backgrounds and conspiracy theories to be involved in his campaign.
Trump, on the other hand, has long criticized Biden for avoiding the press and staying secluded in his Wilmington, Delaware basement during the 2020 race. Trump has accused Biden of not engaging with reporters and avoiding tough questions.
Recent election filings revealed that Trump raised $20 million for his campaign in February, while Biden's campaign raised $53 million during the same period. As of March, Trump's campaign had $41.9 million on hand, whereas Biden's campaign had $155 million available.
These developments highlight the contrasting strategies and financial positions of the two presidential campaigns as they gear up for the 2024 election cycle.