In the pre-dawn hours, there was sound of crackers going off near cinema halls in Hyderabad as Pavan Kalyan fans began trooping in to see the latest offering of the hero: Bheemla Nayak. But the real celebrations were scheduled for the 10 a.m. shows with cracking of coconuts, lighting joss sticks and sprinkling of vermillon on the larger-than-life posters of the hero.
At Eashwar Cinema, fans created a virtual stream of milk as they emptied packets on the poster of the movie. Not surprisingly, it was a sellout crowd with ‘zero’ tickets available at the counters. But there were no disappointed fans as most of them bought tickets online.
Inside the cinema halls, the first few shows were filled with ‘Jai Pavan Kalyan’ and ‘Jai Power Star’ slogans at every dialogue and move of the actor.