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Evening Standard
Evening Standard
Business
Daniel O'Boyle

Betting firm 888 to pay $50 million to quit failing American venture

William Hill owner 888 revealed today it will pay $50 million (£39 million) as the price of an exit from its failing US business.

The gambling giant launched in the US in 2021, later than many rivals, as states legalised sports betting and online casino games. It signed a licensing deal with the owners of Sports Illustrated, using the iconic magazine’s name for its sportsbook.

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