WASHINGTON _ Democrat Beto O'Rourke released his first Spanish-language TV ad Tuesday, to go on air this week in eight Texas media markets.
The buy comes as Democratic strategists have warned that O'Rourke needs to ramp up his outreach with Latino voters if he wants to unseat Republican Ted Cruz _ one of four members of the Senate of Hispanic descent _ this fall.
Cruz's campaign did not respond to multiple requests for comment on its Latino outreach in the Texas Senate race.
