From the staple slogan of British culture ‘Keep Calm and Carry On’, to the beloved Beatles lyric which is plastered across 70s inspired décor ‘All You Need is Love’, idiomatic phrases and witty remarks have been printed on posters, artwork and clothing items for decades.
Inspired by traditional needlepoint cushions which derived from 16th-century craftsmanship and remained popular for centuries to follow, slogan pillows were a tool to practice one’s needlework, exchanged as gifts and used to give a particular message about one’s home.
