Much to Cher’s disappointment, we can’t turn back time. But we can do our utmost to preserve and maintain our youthful complexions for longer - and the not-so hidden secret to achieving this is collagen.
Beauty’s most talked-about buzzword, collagen is an essential protein preventing skin from sagging. It is a building block and is responsible for elasticity, firmness and plumpness. Dr Hiba Injibar, consultant dermatologist at Harley Street’s Dermasurge Clinic explains “collagen makes up approximately 80 per cent of skin’s structure, providing elasticity, strength and support to the pores and skin. It can help improve skin hydration, cell turnover, the appearance of wrinkles and protects the skin from sun damage”.
