
A double cleanse, a splash of toner, a wash of essence and vitamin C and retinol alternated from AM to PM. Hyaluronic acid when your skin is feeling dry, glycolic when it’s oily and ceramides when it all gets too much. Then it’s simply(!) a mask, a swipe of eye cream, moisturiser then SPF.
This intricately detailed 10-step skincare routine is a direct result of the skin-first Korean philosophy. K-beauty has translated into a global obsession with layering up products with convoluted lists of active ingredients. It requires consistency, dedication and a comprehensive ingredient vocabulary. Not to mention, the bank balance to suit.