Whether it’s the economy making splitting the holiday bills between the whole tribe seem all the more appealing, or perhaps a growing sense of pan-generation wanderlust, fuelled by FOMO-inducing social and TV (hello, White Lotus and Race Across the World), multi-gen family holidays are having a moment.
Tour operators everywhere have reported an uptick in group bookings for three or more generations, with many customers seeking something way more exciting than a default self-catering stay. Exotic locations, active breaks, safaris and once-in-a-lifetime experiences now have become the standard — with some customers splashing out as much as six figures on their dream multi-gen family holiday.
