While fashion trends move at breakneck speed, jewellery is far more constant.
When on the hunt for the perfect present for the jewellery lover in your life, you can be certain that if you stick to the enduring favourites, you cannot go wrong. These include diamonds in any form, gold hoop earrings, initial or name necklaces or bracelets and stud earrings. You don’t need to know size and while the box may be small, it will have a big impact.
With Christmas just around the corner, this is important to remember for the impending and always stress-inducing task of gifting. And there is no better time to tick off each person on your list than Black Friday.
The annual sales event offers the optimal occasion to secure your seasonal selection with reductions across the board on all categories from tech to beauty and of course, fashion and jewellery. The biggest names in the jewellery market take the opportunity to cut prices across its sparkling collections and few labels are immune, from the high street to high end.
You will also find bargains across cameras, tablets, mixers and many more categories as well as at the likes of Boots, Amazon, John Lewis and Currys.
You can be sure to stock up on glittering jewellery pieces from the likes of Edge of Ember, Astrid & Miyu, Hey Harper, Missoma, Monica Vinader, Roxanne First, Pandora and many, many more brands.
Why ES Best can be trusted
You will never see me without at least three or four necklaces, a curation of piercings up my ear and decked out with wrist adornments - which is all to say that I love jewellery and I like to wear a lot of it at once. In my years as the Shopping Editor, I have had the pleasure of owning and wearing pieces from the high end to the high street. I am fascinated by it and I want to share the items worth investing in right here - especially when they’re on offer. Check them out below - first the top pieces to buy, and then the brands in list form.
Shop current jewellery deals here
What are the best Black Friday jewellery deals right now?
CompletedWorks 18ct Gold-Plated Vermeil Silver Ascent Drop Earrings
London-based brand CompletedWorks has gained a reputation for creating unique, eye-catching jewellery, with a particular penchant for asymmetric, dangling earrings. This mismatched design is a typical example of CompletedWorks doing exactly what they do best.
With seven bezel-set, round cubic zirconia stones, one punctuated by a stunning freshwater pearl drop, and the other an even larger bezel-set cubic zirconia, these earrings add the perfect amount of sparkle to otherwise simple outfits.
Was: £215
Buy now £172.00, Liberty
Monica Vinader Tennis sterling-silver and 0.11ct diamond bracelet
It doesn’t get much more classic than a tennis bracelet. Popularised in 1987 by 18-time Grand Slam winner Chris Evert, the simple design has not fallen out of favour since. While they were once status symbols that would set you back a couple of thousand pounds, it is now pretty easy to find an option at almost any price point.
We love this mid-range option from Monica Vinader. Made entirely using sterling silver, you can be sure this will last you through the years, and the 0.11 ct diamonds keep the price point down while still delivering all the glitz needed from a tennis bracelet.
Was: £695
Buy now £486.50, Selfridges
Edge of Ember Malachite Statement Ring
Every item from this collaboration between Edge of Ember and SheerLuxe founder Charlotte Collins is seriously lust-worthy, and this statement-making ring is no exception. Inspired by the Art-Deco style jewellery sported by her grandmother back in the 70s, Collins has provided us with vintage bling reimagined in her signature, sleek style. With genuine malachite at the centre, and a surrounding halo of white topaz gemstones, this ring is a major steal at less than £100.
Was: £128
Buy now £89.00, Edge of Ember
Daisy Jewellery Personalised Name Necklace 18ct Gold Plate
Set your name, your birth year or the name of your favourite person on an edgier chunky Figaro chain with this 18ct gold plated option from Daisy Jewellery. You can select up to 11 characters for the nameplate necklace and it comes in the brand’s signature script. It is also available in sterling silver.
Buy now £95.20, Daisy Jewellery
Hey Harper Nassau Gold Necklace
Whether worn solo or layered with pendants, name necklaces or additional chains, the snake chain holds its own. The style is a favourite among the likes of Hailey Bieber no doubt for its ability to be paired with ease and its ability to toe the line between statement and subtle. The Nassau is Hey Harper’s take on the trend and is one of the most hard-wearing bits of jewellery on the market. We have been wearing ours for over a year and through beach breaks, marathon training, and every single day without ever taking it off and it looks good as new.
The brand is known for its waterproof jewellery and trend-led styles across necklaces, earrings, rings, bracelets, anklets and even watches.
Was: £48
Buy now £24.00, Hey Harper
Daisy Jewellery Silver Flow Chain
Chain earrings will take your curated ear designs up a few notches, especially when paired with organic shapes like this unique take on a hoop. The drop earring design is created with a dainty box chain that connects to the butterfly at the back, while the twisted, wave shape will have everyone staring for the right reasons.
Was: £98
Buy now £68.60, Daisy Jewellery
Orelia LUXE Curved Bar Necklace
This classic and elegant necklace is minimal on the design front and, as such, will be a stalwart in your jewellery collection for years to come. It is made from premium sterling silver and plated with 18k gold.
Was: £55
Buy now £38.50, Orelia
Hey Harper Iconic Set
For hard-working jewellery staples that will stand the test of time, let us be your official introduction to Hey Harper. The brand has a lifetime warranty on its collections and is entirely waterproof so will stay the shimmering gold hue for years to come.
Combining classic and geometric designs, this set will become the foundation of your stacking whether you choose to layer up the twist, square, oval and hexagonal shape together or use it as the statement or second piercing. The composition is 14k gold set on stainless steel.
Was: £116
Buy now £58.00, Hey Harper
Which jewellery brands are taking part in Black Friday 2024?
Abbott Lyon - 29 per cent off
Astrid & Miyu - 25 per cent off from November 18 - December 2
Beaverbrooks - 50 per cent off jewellery, diamonds, and watches
COEUR DE LION - up to 20 per cent off from November 22 - December 2
Daisy London - up to 30 per cent off everything, daily flash sales and surprise offers every day, as well as a free limited edition jewellery case when customers spend £200
Dower & Hall - 25 per cent off silver & vermeil and 15 per cent off solid gold
Edge of Ember - up to 30 per cent off from November 21 - December 3
Ernest Jones - up to 60 per cent off
Goldsmiths - up to 50 per cent off
H.Samuel - up to 60 per cent off
Hey Harper - 25 per cent off
Joma Jewellery - up to 40 per cent off
Laura Bond - 25 per cent off from November 18-24
Loveness Lee - 20 per cent off almost everything from November 29 to December 2
Lucy Quartermaine - 25 per cent off online from Nov 29 – Dec 2
Mejuri - 20 per cent off, with minimum spend of £100
Merci Maman - 25 per cent off everything
Missoma - up to 40 per cent off VIP-loved styles from November 26 - December 3
Monica Vinader - 30 per cent off site-wide and daily flash sales from November 21-December 4
Muru Jewellery - 25 per cent off
Neima Row - up to 20 per cent off everything
Olivia Burton - 30 per cent off
Orelia - up to 60 per cent off
Ottoman Hands - 25 per cent off everything from November 22 to Dec 2, plus flash sales up to 60 per cent off
Pandora - up to 30 per cent off
Queensmith - up to 33 per cent off selected lab diamond jewellery
Rachel Jackson - 25 per cent off sitewide from November 27 - December 2
Scream Pretty - 30 per cent discount for 24 hours on November 29
Selfridges - up to 30 per cent off
Sif Jakobs Jewellery - 20 per cent off from November 25-30
Soru Jewellery - 30 per cent off from November 25
The Diamond Store - all items reduced
Thomas Sabo - 50 per cent off selected jewellery and other special gift sets from November 22 to December 2
Vianne Jewellery - up to 40 per cent off from November 29-December 2
When is Black Friday 2024?
This year, the official kick-off date for Black Friday is November 29. However, in the last few events, we have seen reductions start as early as November 1 - so bookmark this page to stay up to date on the latest jewellery discounts.
When does Black Friday end?
The four-day event begins on Black Friday and ends on Cyber Monday, which for 2024 will take place on December 2. You will be able to shop bargains across the deal days until the clock strikes midnight.
Why is it called Black Friday?
The Black Friday tradition dates back to the 60s in Philadelphia and was dubbed this term to account for the chaos after Thanksgiving in the US.
