We’d do pretty much anything for our precious pets.
Shelling out in the name of insurance, providing them with the finest organic grub and ensuring they remain happy and healthy throughout their little lives is part and parcel of being a dog owner.
So when Gucci launched a luxury pet collection in 2022, the corner of the internet saturated with canine lovers went into meltdown. Rhinestone-clad dog collars, monogrammed dog coats and bedazzled leads were suddenly up for grabs, and those who desperately seek to spoil their furry friends made a beeline for them.
Designer dogwear isn’t a new phenomenon. For years, fashion houses such as Prada and Burberry have continued to offer up pet collections, comprising clothing and accessories. But what is it about the trend that’s so alluring? The idea of having the best-dressed pooch in the park? The fact that you adore your pup so much they simply have to be clad in Prada wherever they walk? Regardless, if you have the money to spend on a luxury pet accessory, we don’t blame you for going all out.
Make no mistake, designer doggos are on the up. A brief walk through Notting Hill or Chelsea will prove the point. Following in the footsteps of Paris Hilton and her prized pooch Tinkerbell who remains a shining star of the Noughties, multiple dog owners (particularly those in the city) are leaning into the designer dog trend.
Designer dog accessory hauls have started to penetrate TikTok, with owners showcasing their Swarovski crystal leads, Gucci puppy carriers and Fendi puffer jackets for all to ogle at. Naturally, celebrities have adopted the theme too, with stars like Nicola Peltz Beckham and Sofia Vergara carrying their befurred pals in designer tote bags wherever they go.
Tempted to treat your pup to a new, designer piece? Discover the most desirable designer pieces for your pup and browse the edit below.
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Gucci GG Pet Carrier with Web
One of our favourite picks from the Gucci Pet range, this GG Pet Carrier is a sight to behold. Transport your small pal from A to B in the extravagant piece, which is suitable for pets weighing up to 9kg. Ideal for owners who travel frequently, the lavish piece of luggage is a showstopper for enthusiasts of the luxury Italian fashion house.
Buy now £2510.00, Gucci
Prada Re-Nylon Dog Harness
Ensure your furry friend is always prepared with a stylish dog harness. Made in Italy from recycled nylon and featuring a utilitarian design, the buckled piece comes complete with a pocket and straps for containing treats and waste bags.
Buy now £440.00, MyTheresa
Miu Miu Embellished Dog Harness
Transform your dog into a disco diva with Miu Miu’s crystal-embellished dog harness. It's equipped with adjustable buckle straps for a secure fit, plus the brand’s iconic logo in delicate silver metallics.
Buy now £490.00, MyTheresa
Christian Louboutin Loubileash Embellished Leather Dog Leash
Dazzle during the daily walk with Christian Louboutin’s red leather leash. Topped with glimmering gold studs and crafted from supple leather, the statement piece will help your pup stand out from the crowd.
Buy now £420.00, MyTheresa
Pucci Marmo-Print Dog Collar
Fasten Pucci’s rainbow-toned collar around your pup’s neck and let the compliments flood in. Complete with a swirling, colour-fuelled abstract print, the fully leather designer piece is pawfect for summer soirees in the park or garden.
Buy now £355.00, Farfetch
Prada Re-Nylon Dog Bucket Hat
Revamp your dog’s summer garb with Prada’s famed bucket hat for pets. A sleek, black nylon construction boasts the house’s distinctive triangle logo plaque and straps. The sun-shading hat is made from regenerated ocean plastic waste, making it even harder to resist.
Buy now £350.00, MyTheresa
Gucci Medium/Large Pet Choker
Your pet will rock Gucci’s house colours with this accessory. This must-have collar showcases the brand’s iconic green and red striped combination, in addition to punkish studs. A 70 per cent vegetable raw construction made from renewable sources adds an element of sustainability to the ethically-produced piece.
Buy now £320.00, Gucci
Versace Icon Pet Waste Bag Holder
Picking up poop has never been so chic. Versace’s Waste Back holder is small but sophisticated, showcasing a black polyester outer brandished with the brand’s signature Medusa plaque detail. Attach yours to your pup’s lead for when a fashionable bathroom break is needed.
Buy now £190.00, Farfetch
Burberry Medium Check Dog Collar
Drape your fur baby in Burberry to ensure they are the most distinguished canine in town. The brand’s nova check collar is a classic, displaying a beige colourway and the brand’s distinctive geometric print. This piece is made in Italy and features a smooth leather fit and a logo-engraved tag.
Buy now £250.00, Burberry
Etro Fausse Small Pet Carrier
Whether you’re the proud owner of a long-haired Dachshund or sassy Chihuahua, a pet carry-all is imperative for pups who prefer not to stroll. Etro’s carrier homes a bold red interior and a patterned exterior, synonymous with the label. Pop your petite pal inside and ensure they are as snug as a pug in a rug.
Buy now £405.00, MyTheresa
Prada Wool and Cashmere Pet Sweater
One for when the warmer weather eases, Prada’s wool-cashmere jumper is luxury personified. Swaddle your pup in super-soft material, featuring an inky black backdrop and the brand’s intarsia logo lettering in white detailing.
Buy now £560.00, Prada
