The Black Friday starting gun has fired and one retailer has bought its A-game: Amazon.
Not content with slashing prices in its Prime Day and Prime Early Access Sales earlier this year, the online giant uses Black Friday as another chance to dramatically reduce products to incredible rub-your-eyes prices.
What is Black Friday?
For the uninitiated, Black Friday takes place the day after our American friends mark Thanksgiving. After the holiday, the folks across the pond celebrate by bagging bargains at some of the world’s best-known retailers and labels. It’s an idea that caught on in the UK, and now Black Friday has become a fixture amongst British bargain-hunters. Held just before the official start of the Christmas shopping period, these offers are tough to resist.
Reasons to shop Amazon’s Black Friday sale
The great thing about Amazon’s Black Friday sale is that you can shop a multitude of brands all in one place with easy delivery, especially if you’re a Prime member. If you haven’t signed up yet, annual membership costs just £8.99 per month or £95 per year. Amazon Student membership fees are: £4.49 per month; £47.49 per year.
Along with Prime delivery, gives you access to Amazon’s worlds of video content, music, books, image storage and more. Deliveroo Plus is now also a perk of membership!
For Black Friday, Amazon is also offering extra perks on its services, such as three months of free Amazon Music Unlimited, three months of Kindle Unlimited for £7.99, and 60 per cent off Audible membership for four months if you’re a new customer. As for Prime Video, pay just 99p a month for three months to access new selected channels.
How to keep up to date with the best Black Friday deals
Amazon’s Black Friday deals are some of the best around, but with thousands of products on offer it can be tough to find a genuinely great offer.
That’s where ES Best come in: we’ll let you know the gems as soon as we hear about them in our Black Friday Live Blog.
We’ve gathered some of the finest looking offers below:
Black Friday 2022 LIVE: Best early deals updated ahead of the main sale
Best mattress deals for Black Friday 2022: Offers to expect from Emma, Simba and more
Best Apple deals for Black Friday 2022: Offers to expect on iPads, Macbooks and more
Best Black Friday smartwatch deals 2022: Offers to expect on Apple, Garmin and more
Best Currys deals for Black Friday 2022: Offers to expect on top brands
Best TV deals for Black Friday 2022: Dates for the sale and offers to expect
Best men’s grooming gift sets for Christmas 2022
Best luxury gifts for men and women in 2022
Best supermarket vegan Christmas ranges from M&S, Sainsburys and more
NINJA Foodi 11-in-1 SmartLid Multi-Cooker 6L [OL550UK] Electric Pressure Cooker, Air Fryer, Combi-Steam, Slow Cooker, Grill, Bake
was: £279.99
Buy now £219.00, Amazon
All-new Fire HD 8 tablet
Always fancied a tablet, but could never justify the price? No such trouble this Black Friday - Amazon’s Fire tablet is now 58 per cent less than the usual RRP. It’s perfect for light surfing, streaming or keeping you entertained on long trips.
Was: £99.99
Buy now £41.99, Amazon
Dreo Space Heater Atom One heater
There’ll be no need to worry about dwindling temperatures this winter when you’ve got the Dreo Space Heater Atom One heater in your corner.
It can get a room toasty in mere minutes with three modes and the same number of speeds, as well as a time feature amd an energy-saving Eco mode. It might be the smartest purchase you make all year.
Was: £89.99
Buy now £55.99, Amazon
Meta Quest 2 256GB - Resident Evil 4 Bundle
Plunge yourself into the two games that come with Meta’s Quest 2 VR headset. The bundle makes the ultimate Christmas gift for gamers.
Was: £499.99
Buy now £429.00, Amazon
Amazon Basics Indoor Clothes Dryer Tower with Foldable Wings
Wet clothes and winter: a bad idea. This dryer will hang your clothes using as little space as possible.
Was: £48.95
Buy now £41.59
Instant Pot Duo Crisp + Air Fryer 11-in-1 Electric Multi-Cooker
Get yourself a machine that can do it all. As well as air frying, this multicooker from Instant Pot has a host of other cooking features: it’s also a slow cooker, steamer, sous vide machine, dehydrator, grill, food warmer and baking functions. The 5.7L capacity is wonderful for cooking for medium-sized families and groups.
Was: £189.99
Buy now £129.99, Amazon
Jumper Windows 11 Laptop
If you need a new laptop for work or play, this Windows laptop has been knocked down by a whopping 71 per cent.
Was: £899.99
Buy now £259.00, Amazon
Fire TV Stick Lite with Alexa Voice Remote Lite | HD streaming device (no TV controls)
This unassuming USB-like stick is your gateway to Amazon’s world of entertainment - and now it’s 40 per cent off!
Was: £29.99
Buy now £17.99, Amazon
Original MEATER | 10m True Wireless Smart Meat Thermometer
Barbecue season may be over, but turkey season is just starting. Ensure you cook the perfect bird on Christmas Day with the help of Meater, a wireless thermometer that works with an app to tell you when your meat is ready.
Was: £99
Buy now £84.14, Amazon
PowerA Enhanced Wireless Controller for Nintendo Switch
Bring some fun to your controller with everyone’s favourite fictional plumber and his whimsical world.
Was: £49.99
Buy now £30.59, Amazon
Meyer Stainless Steel Pan Set of 5 - Induction Hob Suitable
Every chef needs the right equipment but if you’ve got an induction stove it can be tricky to source the right ones. This five set will put all those woes to rest and includes high performance saucepans and a non-stick frying pan.
Was: £93.99
Buy now £80.71, Amazon
Ring Video Doorbell + Ring Chime by Amazon
Never miss a package again thanks to this deal on Ring Video Doorbell, which comes with a chime box to alert you to visitors.
Was: £118
Buy now £69.99, Amazon
Belkin BoostCharge Pro 2-in-1 Wireless Charger Stand with MagSafe 15W
The streamlined way to charge your handset and other devices, now even more affordable.
Was: £89.99
Buy now £59.99, Amazon
AcclaFit Smart Watch Fitness Tracker
There’s half off the RRP of this smart watch from AcclaFit, which can monitor your heart rate, check blood oxygen levels and is waterproof plus more.
Was: £59.99
Buy now £29.99, Amazon
Salter® EK2143 Deep Fill 3-in-1 Snack Maker
Whip up all manner of tasty snacks in Salter’s hot iron: waffles, toasties and toasted panini sammies. Only the price is tastier.
Was: £59.99
Buy now £32.68, Amazon
Cosi Home® Heated Throw - Electric Blanket - Extra Large Heated Blanket
Your cold weather companion is here. This beautifully soft throw is the perfect thing to cuddle up with on the sofa when it’s cold and wet outside.
Was: £89.99
Buy now £74.99, Amazon
Baylis & Harding Sweet Mandarin & Grapefruit Signature Collection Ultimate Luxury Bathing Pamper Gift Set
An easy gift at a pocke-friendly price, the sweet mandarin and grapefruit scent of this gift scent is nothing but addictive.
Was: £28
Buy now £9.97, Amazon
Hoover H-HANDY 700 Pets HH710TPT Handheld Vacuum Cleaner
Make light work of cleaning awkward spots like the car and stairs with this handheld vacuum from Hoover.
Was: £78
Buy now £63.20, Amazon
Aerative Heated Clothes Airer Hanger
Whether you’re a frequent business flyer or you’re heading off on travels, this heated hanger can dry your pieces when you’re on the move.
Was: £74
Buy now £60.00, Amazon
Fitbit Inspire 2 Health & Fitness Tracker with a Free 1-Year Fitbit Premium Trial, 24/7 Heart Rate & up to 10 Days
On the cheaper end of the Fitbit scale, this wearable gadget offers features such as 24/7 heart rate monitoring, heart rate zone monitoring (for your fitness goals), and sleep tracking.
was: £89.99
Buy now £44.99, Amazon
Oral-B Genius Electric Toothbrush with Artificial Intelligence
Was: £279.99, Now: £89.99
Buy now £89.99, Amazon
Apple MagSafe Battery Pack (for iPhone 12-14)
Save yourself the nightmare of a dead phone while you’re out and about with this wireless charging pack, designed to keep your social dreams alive. Just plug in a Lightning cable and you’re all set. You’re welcome.
was: £99
Buy now £79.00, Amazon
When does Black Friday 2022 end?
It kicked off on November 25, and will last through the weekend, wrapping up on Cyber Monday.
When is Cyber Monday 2022?
Cyber Monday is traditionally the day deals come to a close, with tech discounts taking a starring role. This year Cyber Monday is on November 28.
Whether you’re on a mission to tick off your Christmas shopping list, or want an excuse to get that tech you’ve been eyeing up all year, the Black Friday weekend and Cyber Monday serve up the perfect opportunity to tick off your wishlist.
What were the best deals from Black Friday weekend last year?
Amazon unburdened the price tags of its own tech such as Echo, Kindle and Fire devices - in fact during the Prime Day sale you could pick up a Fire TV stick for as little as £12.99 so here’s hoping the same is true for the November sale. Last year’s Black Friday extravaganza also featured plenty of deals across gaming consoles and bundles, 4K and OLED TVs, white goods and home appliances, food and drink, and leading beauty brands.
What kinds of deals can we expect this year?
With the cost-of-living crisis making daily headlines, we’re anticipating deeper discounts this year. Big brands such as Google, Simba, Fitbit and L’Oreal are likely to offer deep discounts to their best selling products, while air fryers and vacuums will feature attractive rollbacks too.
