
If you’re wondering where skincare is heading, the answer has arrived: prescription skincare. It makes sense, right? It's the logical step after years of trends that have nudged us towards stronger actives, clinical innovation and greater education.
Of course, celebrities and the rise of skin influencers have played a major role in pushing prescription skincare into mainstream consciousness. Hailey Bieber has openly talked about her use of tretinoin and other prescribed staples across her socials, citing them as key components of her “glazed” skin.