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The Independent UK
The Independent UK
National
Sean O'Grady

BBC sees TV licence sales surge during World Cup thanks to QR code

TV licence QR code that appeared during the BBC's World Cup coverage - (BBC)

The BBC has reported a "very strong" performance in TV licence sales during the recent World Cup, crediting a QR code promotion displayed during matches.

This positive news, however, arrives amidst a significant financial challenge for the broadcaster.

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