Barbie is more than 2023’s biggest blockbuster movie and cultural zeitgeist—the iconic doll-turned-movie star is now being credited with boosting Britain’s sluggish economy.
The music-anticipated film starring Margot Robbie as Barbie and Ryan Gosling as Ken has contributed more than $99 million (£80 million) to the U.K. economy thanks to the hiring of more than 6,000 extras, creation of 685 jobs, and patronage of more than 750 local businesses.
