Gearbox Software boss Randy Pitchford has found himself in hot water this week after saying that real fans would "find a way" to buy the upcoming Borderlands 4, even if it did launch with an $80 price tag. But it's not just fans who are reacting badly - Baldur's Gate 3's publishing director Michael Douse has even chimed in on the "gross" comments.
To quickly catch everyone up, last week, Randy Pitchford responded to a fan worried about whether Borderlands 4 would also adopt the $80 pricing of Mario Kart World. "If you're a real fan, you'll find a way to make it happen," the executive said, before recalling the time he spent $80 on a Sega Genesis game three decades ago - a purchase that was probably more affordable to the son of a US intelligence system tech senior in 1991 than it is for the average gamer in our cursed year of 2025.
