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The Economic Times
The Economic Times

Bajaj Auto plans five new launches as festive season demand stays strong

Bajaj Auto plans to launch three new products by mid-October and introduce two new brands in the coming months as the automaker looks to attract new buyers and encourage existing customers to upgrade, a senior company executive said on Monday.

The company also expressed optimism about demand in the second half of the year, particularly during the upcoming festive season, even as it flagged softer near-term trends in the 125cc motorcycle segment.

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