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AAP
AAP
Peter Atkinson

Back in the limelight, Audi aims to steal the show

Audi has launched an all-new, electric Audi Q4 Quattro Sportback. (HANDOUT/AUDI)

 E-Tron. Q4. Quattro.

Three names that if people voted for them as the cast for a new tech-thriller movie they would only be half wrong.

Those who love cars can't help themselves when the big players get into the act.

And after a slightly quiet year or two, German mammoth Audi has lifted the lid on how it plans to ride the new wave clean energy with its new Q4 SUV - an all-electric family wagon set to push the EV message along. And it's powerful stuff.

The Audi Q4 Sportback 55-etron quattro (yes, quite a  mouthful) feels as fresh and beautiful as anything to leave the German design studios in more than a year. 

That, in turn, has been a time for Audi to consolidate its position before the launch of a new vehicle and models.

The remainder of 2025 promises to be packed with new designs and better technologies with the launch of up to a handful of models.

This Q4 Sportback seems set to make its mark.

Kindly, Audi has completed the package by delivering performance numbers to match the good looks. Instant thrust from its two electric motors make it fast without being fierce.

Acceleration to reach the speed limit in just over five seconds won't earn any headlines, perhaps, but the Q4 brings refinement and comfort that more than justify its $100,000-plus pricetag.

Yes, 250kW and 545Nm feels a bit bland considering many of its rivals are thinking about power and performance to double or dwarf that Audi figure.

But those sneering at the Audi's "pace and grace recipe" (sorry, Jaguar) will no doubt be judged by not just how quickly get you there, but the kind of relaxed style in which you arrive. 

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