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TechRadar
TechRadar
Peter Fenech

Back from the dead? Not quite. I looked into who's using iconic photography brand names like Agfa, Minolta, Rollei any Yashica today — and what I discovered shocked me

A composite image of a graveyard with transparent cameras floating above the tombstones.

There are certain brand names that are indelibly linked to classic photography. Names like Agfa, Minolta, Rollei, and Yashica bring to mind the so-called golden age of analog imagery, having propelled the medium from a fringe area of experimentation to a mainstream, commercially viable industry.

Their products were amongst the best film cameras for beginners all the way to pros. However, times change and not every brand, whether they were iconic or not, made the transition into the digital age with equal success.

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