Get all your news in one place.
100's of premium titles.
One app.
Start reading
Creative Bloq
Creative Bloq
Technology
Ian Dean

Avengers: Doomsday proves Marvel can still manufacture hype with almost nothing

A woman stands in a desert.

If, like me, you’ve been staring obsessively at the glitchy numbers at the end of the latest Avengers: Doomsday teaser trailers, you’re not alone. But before our collective tinfoil hats spin off and we disappear into a rabbit hole of rewatching and reinterpreting every past Russo Brothers' Marvel movie, take a breath: the world’s foremost Dr Doom specialist (a real thing) has taken a swing at cracking the mysterious codes Marvel has been drip-feeding fans, and the result is far less cinematic than internet lore would have you believe.

Mark Hibbett, yes, the actual academic with a PhD who’s somehow made “Doctor Doom expertise” a thing (well played), has gone frame-by-frame through the four micro-teasers Marvel has quietly rolled out in cinemas ahead of Avatar: Fire and Ash. Each ends not with a bombastic scene but with a glitchy suffix of letters and digits that have fan forums in meltdown.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.