- Spider-Man 4 and Avengers: Doomsday's official trailers won't be unveiled at Super Bowl LX
- A new report has indicated that Sony and Marvel are skipping this year's sports showdown
- MCU fans have reacted with disappointment to the news
The official trailers for Avengers: Doomsday and Spider-Man: Brand New Day will not receive their world premieres during this year's Super Bowl.
That's according to Deadline, whose sources have indicated Marvel and Sony won't release new teasers for two of 2026's most anticipated new movies during Super Bowl LX, which takes place on Sunday, February 8.
With Spider-Man: Brand New Day due out on July 31, excitement for its debut trailer has grown in the lead-up to this year's Super Bowl. Indeed, in the wake of Spider-Man 4's first teaser leaking online last December and rumors that Brand New Day's inaugural trailer would arrive in mid-January, fans have become increasingly convinced that its first footage will be unveiled this Sunday.
Meanwhile, off the back of four Avengers: Doomsday teasers dropping between December 19, 2025 and January 9, 2026, Marvel devotees have also speculated that its first trailer would air during Super Bowl 2026. That's in spite of Avengers 5 not coming out until December 18 – over 10 months after this year's edition of the NFL's title showdown game.
Why won't Avengers: Doomsday and Spider-Man 4's trailers debut during Super Bowl 2026?
Comment from r/marvelstudios
Deadline's report, though, has poured cold water on the chances of either wish being granted.
The US outlet has claimed that Disney has reserved Super Bowl ad spots for the next Star Wars movie,The Mandalorian and Grogu, and Pixar's 2026 big-screen offerings Hoppers and Toy Story 5. However, Marvel, which has routinely released trailers for its upcoming films during previous editions of the Super Bowl, is believed to be sitting it out this year. Deadline didn't explain why this is likely the case but, with Doomsday still 10 months out from release, it's possible that a trailer simply isn't ready to be shown yet.
Deadline has indicated that Spider-Man: Brand New Day will be similarly absent from proceedings. However, considering Sony hasn't unveiled a single Super Bowl trailer for many years, that's not as big of a shock as it'll seem to many.
Comment from r/movies
Regardless, Marvel Cinematic Universe (MCU) fans have naturally reacted with disappointment that trailers for the Marvel Phase 6 pair will be conspicuous by their absence. Threads on Reddit pages including r/marvelstudios, r/marvelstudiospoilers, and r/movies are littered with comments from those whose hopes have been dashed by Deadline's report.
Of course, Marvel and/or Sony could surprise us and release trailers for the Avengers and Spider-Man's next adventures. Given Deadline's ultra-reliable track record for scoops, though, I'd be stunned if footage from one or both films is actually shown during this year's Super Bowl.
For more on this MCU movie duo ahead of their respective launches, read my definitive guide to Spider-Man: Brand New Day and everything we know so far about Avengers: Doomsday.
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