We heard about the Avatar 2 trailer long before we saw it. Last month, the Hollywood Reporter found itself lumbered with the unenviable task of describing footage of Avatar: The Way of Water that was shown to theatrical exhibitors during CinemaCon. And, judging by the write-up, it was a spectacle of such awe-inspiring immensity that it could only ever realistically be rivalled by the second coming of Christ.
Variety wrote breathlessly: “Exhibitors were immersed into different regions across the dazzling world of Pandora through sweeping visuals of the planet’s crystal blue oceans and lakes.” Forbes, meanwhile, was so blown away by the non-stop 3D extravaganza that it claimed Avatar had “won” CinemaCon. The message from anyone who saw the trailer was clear: Avatar is back, and ready to knock your socks off all over again.